Freelance Copywriter

Chicago, IL 60654 Geometry Global Freelance

Job Description:

Summary:
Focuses on the language and writing side of the creative being developed for various client requests. Assists the Creative team in the development of creative concepts, content and copy that are on strategy. Ensures agency success by assisting in the creation of concepts that are consistent with client branding guidelines, client goals, and company procedures.

What You'll Do:
  • Attend and participate in all project kick-off meetings with senior Creative team members, Account, Strategy, and Project Management
    • Take notes based on creative brief discussed
    • Ask clarifying questions to understand the assignment and any specific creative requests
    • Fully understands the assignment and role in the project
  • Participate in all creative brainstorms along with senior Creative team
    • Provide input on concepting the ideas based on knowledge of current trends, pop culture, and current and past design themes
    • Bring ideas to meeting on how the idea could activate
    • Build upon other participants’ ideas
    • Actively participate in the idea stage with ideas
  • Partner with the Art Director or senior Creative team to develop and create the agreed upon concept based on the creative brainstorm
    • Write clear and compelling copy and content that aligns with client needs.
    • Ensure grammatical and content accuracy
    • Work within the industry standards and follow company procedures and
  • Present work to senior Creative team members
    • Work with senior Creative team members to revise concepts
    • Consult with Creative team to ensure the concept is in line with the creative brief
    • Interpret feedback received and utilize to adjust where necessary
  • Prepare and package files correctly for storage
    • Follow specified guidelines to store files properly
    • Ensure that files are properly labeled and placed in the correct folder on the corresponding server
    • Enter time reports once a week, at a minimum, and expense reports within 10 days of incurred expense
Our Ideal Candidate:
  • Comprehensive understanding of specified brand(s), brand guidelines, and retailers as they relate to the projects they are working on
    • Understanding of where and how people interact with all kinds of media including: at home, on the go, while shopping, Mobile, Broadcast, Print, Event, and new and inventive
      platforms
    • Collaborates well with others; demonstrated through actions such as:
    • Partnering with other Creative team members, including Art Directors and other Copywriters, to complete assigned projects
    • Working with Account and Project Management teams to fully understand client
      asks and timelines
  • Strong attention to detail and organization, demonstrated through actions such as:
    • Effectively proofing own work to ensure accuracy
    • Actively and effectively managing timelines and deliverables of multiple projects simultaneously, some with short turnaround times
  • Proactive approach, demonstrated through actions such as:
    • Anticipating potential problems and obstacles to project success, communicating concerns and developing solutions
    • Actively seeking out additional projects during lull periods
Must Haves:
  • Bachelor’s Degree in Advertising, Journalism or relevant field
  • 1–3 years of experience in copywriting
  • Thorough understanding of the industry including:
  • Differences between agencies in core areas as well as other agencies that the
    client(s) interacts with
  • Knowledge of current trends, pop culture, current and past design themes
  • Ability to communicate clearly, thoroughly and succinctly both verbally and in written form; Can clearly articulate an idea and the reason(s) behind a specific creative direction
  • Accepts constructive feedback and is able to utilize feedback in work
Who We Are: Geometry is WPP’s end-to-end Creative Commerce Agency. We create engaging new commerce experiences at the moments that matter to unlock commercial growth. We believe the space of Commerce holds the most untapped creative potential to grow companies, brands and people. Our Living Commerce® operating system, allows us to understand how, when and why people buy – to deliver the most innovative and valuable commerce experiences across Retail, Experience, Design and Innovation. We do this in 54 cities across 40 markets, everywhere commerce touches lives – this is end-to-end. Find out more about us at www.geometry.com.

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