How to Be a Persuasive Salesperson - 2 minutes read


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If you cannot develop that sense of persuasion in yourself, then it would be very difficult to become a persuasive salesperson. Develop the attitude and belief of being a persuasive salesperson even to the least of things. How? Persuade yourself first.


Two, you cannot sell something you do not know anything about. You can have a hundred stocks of the best and latest necessity known to man; but without knowing a thing about it, you would not be able to sell a single item. So to be a persuasive salesperson, you have to know the details. Research and study. You have to know the most intricate details of what you’re selling because people are going to be asking a lot of questions about it.


Even if you’re simply trying to be a persuasive food salesperson, you have to know what you’re offering. Vegans, vegetarians, Ornish, and Pritikin consumers are going to be asking; and you are the only one who can respond. You wouldn’t want to buy from someone who himself is doubtful over what he’s selling. If you can’t respond, then you can’t sell. You can’t sell what you know nothing about.


Finally, there’s confidence. Now that you’re equipped with the attitude and knowledge on how to be a persuasive salesperson, you can try overcoming that fear inside you to come up to that person and persuade him that he needs what you have. It’s that same fear that separates the common salesperson from the successful ones.


This is the time you should begin asking yourself the “What-Ifs”. “What if he ignores me?” “What if he’s in a hurry?” “What if he doesn’t need it?” These are the questions frequently asked by those who don’t have the other two qualities on how to be a persuasive salesperson. If you know you can sell and you know what you’re selling, confidence will materialize independently. Then you can casually come up to anyone qualified and sell successfully.


The power of persuasion is an indispensable tool and you should hone your skills within these three principles. Keep them to heart and before you know it, you’ll be earning more figures than you can ever expect.