How to Drive More Sales from Instagram In 2022 | Neil Patel Stretegy - 5 minutes read
People ask me how to drive more sales from Instagram. Did you know that Instagram has over a billion users according to Statista? Now just think about how many sales you are generating from Instagram. I bet you’re generating a tiny amount of sales from Instagram, if not realistically, zero sales. So how do you change that? Well, you could use ads, but that’s expensive. So what else is left? Well, there are a few strategies that you can use that work. Table Of Contents 1 How to Drive More Sales from Instagram? - 1. Linktree. - 2. Tell your users to Swipe Up. - 3. Sell going live On Instagram. - 4. Promote through a post. - How to get more sales from Instagram - Conclusion HOW TO DRIVE MORE SALES FROM INSTAGRAM ? You can use the hashtag sale to promote upcoming promotions or discounts. If your post gets shared by potential clients, they might follow you to see what else you offer. You can also add location tags to your posts to encourage followers to check out your store. For instance, if you sell shoes, you can tag a specific area where you distribute your merchandise. This way, your followers can easily find your store. Another way to get more sales from Instagram is by using influencers. As long as you are paying them to promote your products, they’ll naturally share your content. 1. LINKTREE. Linktree is a tool that you can put in your bio on Instagram, and you can link to multiple products and services that you’re selling. This is especially useful if you have more than one thing that you’re trying to monetize and sell. Best of all, it doesn’t cost any money to use and you can get it for free. 2. TELL YOUR USERS TO SWIPE UP. When you create stories, make sure you create stories promoting whatever you sell and intertwine them with educational advice. For example, I may be releasing three different stories on Instagram on SEO advice, my first tip could be around content, my second one around how to generate more links, and my third tip around on-page SEO. And you would want to give tactical advice in those tips. Now, right after the third story, I would create a fourth one saying, Hey, if you just want me to do all this for you check out my ad agency, NP Digital. Swipe Up and we can end up helping you out. When you do this and a user swipes up it’ll take them to your website and you can collect a lead or sell a product right then and there. 3. SELL GOING LIVE ON INSTAGRAM . Have you heard of Tai Lopez? You know that here in my garage is a Lamborghini guy. And did you know that Tai owns companies like Dress barn and Pier 1? If you live in the United States you’ve probably heard of at least Pier 1. They’re a massive furniture company. How did he own those sites? Well, he would go live on social media, and pitch people to be investors in his ventures and it worked. Going live is a great opportunity for you to get in front of your followers and pitch them. The more educational your content is, the better you’ll be. But don’t forget to integrate that sales pitch. There is nothing wrong with selling and if you don’t sell, you’ll never generate any revenue. As my mom always would tell me as a little kid, if you never ask, you’ll never receive. 4. PROMOTE THROUGH A POST. When you post on your wall why can’t it be about your product or your service? Even if it doesn’t get as many likes or comments, that’s okay. There’s nothing wrong with selling. And if you’re offering a limited-time promotion, you’ll find that it’ll do even better. Just make sure your limited-time promotions are really limited-time instead of never-ending promotions. HOW TO GET MORE SALES FROM INSTAGRAM Instagram is the best social network for marketing. It’s free, quick, and easy to use. You don’t need to spend money to promote yourself on Instagram. There are many ways to increase your followers and engagement on Instagram. Here are some tips to help you get more sales from Instagram. - Use Hashtags : Hashtags are keywords that appear at the end of a post title. When someone uses a hashtag, they’re able to search for posts containing that keyword. CONCLUSION If you want to find people who are talking about your product or service, go to the hashtags section and look for relevant tags. - Create Interesting Content: People follow accounts that produce interesting content. So, if you want to get more sales from Instagram, create interesting content. Post images, videos, and articles related to your business. People love reading, watching, and learning about things they care about. - Be Consistent : Consistency is the key to success. Make sure you post regularly, whether it’s once per day or once per week. Your followers will appreciate your consistency. - Engage with Others: Engagement means interacting with others. Comment on their pictures and respond to their comments. Like and share their posts. Showing interest in what others have to say makes them feel appreciated. - Follow Others: Follow other influencers in your industry. Check out their profiles and see what kind of content they post. Look for similar interests and try to comment on their posts. - Build Relationships: Connect with other businesses and individuals in your niche. Share useful information and ask questions. Find out how they got started and where they came from. Promote Yourself. Buy Website Traffic If you have any questions, leave a comment below. I’m here to help. If you enjoyed the blog, share it, and tell people about it.