DoorDash will also allow over 100,000 independent restaurants to join its subscription program for free, while existing partners will have their commission fees reduced. DashPass lets diners pay $10 a month to have delivery fees waived on orders over $15. In today's world, that could be a good deal, both for consumers and for restaurants.

Restaurants don't just pay hefty commission fees to companies like DoorDash and GrubHub -- the delivery businesses also charge them for advertising and marketing purposes. DoorDash pledged up to $20 million in marketing funds to help independent restaurants generate more business in the coming weeks, in addition to the waived commission fees.

As coronavirus concerns grow in the US, more people may opt to stay at home and more independent and small businesses may face major financial impacts. Hopefully initiatives from companies like DoorDash will help to soften the blow.

Source: Engadget

Powered by NewsAPI.org