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Adelia

@Adelia
Adelia upvoted the following post 3 months ago:
Ed258c85465a50dee9e6425ecf24849d Wilmer @Wilmer - 3 months ago
Want to Increase Sales? Don't Buy Ads.
This story appears in the September 2021 issue of Entrepreneur. Subscribe »Sure, you can buy sales. That’s what paid media is — it gives you access to a large audience and helps you test your messaging. But there’s a downside to it. Paid media can trick people into confla...continued
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Adelia upvoted the following post 3 months ago:
C8fdc7c246b9dd38f4ef160727d6eec5 Monserrat @Monserrat - 3 months ago
ESPN Reportedly Looking Into $3 Billion Sports Betting Deal
wants to get into betting, according to a new report by Fox Business.The Walt Disney Company-owned sports giant wants to license its brand to sports-betting companies in a deal that would be worth at least $3 billion overal several years, Fox Business reported, citing “pe...continued
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Adelia upvoted the following post 3 months ago:
A83b4d2292ad0135445fc0a7644d14c3 Joe @Joe - 3 months ago
Seeking nominations for the top affiliate marketing programs for social-media influencers
Insider is compiling a list of the leading affiliate marketing platforms for influencers.  We are highlighting the top networks which offer high commission rates and access to top brands. Please submit your ideas or nomination...continued
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Adelia upvoted the following post 3 months ago:
10f64d8d0be1cc890068d55fc752e9ee Alexandro @Alexandro - 3 months ago
What We Still Need to Learn about AI in Marketing — and Beyond
Eva Ascarza, professor at Harvard Business School, studies customer analytics and finds that many companies investing in artificial intelligence fail to improve their marketing decisions. Why is AI falling flat when it comes to this key lever for profit? She says the main...continued
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Adelia upvoted the following post 3 months ago:
C1e15b7459468dc79542fc656b7a9fa2 Madalyn @Madalyn - 3 months ago
Gillmor Gang: Half a Loaf
VIDEOWhen Salesforce announced its streaming platform Salesforce+, the CRM Playaz’ Paul Greenberg and Brent Leary interviewed Colin Fleming, SVP of Global Brand Experiences at the CRM company (disclosure: I work at Salesforce). Later, I asked Brent about his show on this ...continued
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Adelia upvoted the following post 3 months ago:
37ec91099450fc2fc637c77e78953759 Anderson @Anderson - 3 months ago
Return of the Pied-à-terre
Further, because it’s a second home, pied-à-terre owners are not eligible for a property tax abatement. And the New York State Legislature continues to consider an additional tax on second homes, a so-called pied-à-terre tax. It’s not in the 2021-2022 budget, but one bill...continued
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Adelia upvoted the following post 3 months ago:
6ede9b368e706f8b5e5082140d4d45d9 Moises @Moises - 3 months ago
As 5G demand grows, Sitenna helps telcos find more cell tower locations, faster
As 5G demand grows, Sitenna helps telcos find more cell tower locations, buildout of 5G networks continues apace, with wide-scale deployments across much of the developed world. Yet, one of the largest challenges with closing the gaps in coverage maps are constraints on ...continued
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Adelia upvoted the following post 3 months ago:
B9fae85d63d3cf084c4f15cdbd0ccaba Giles @Giles - 3 months ago
Waymo will no longer sell its ‘Laser Bear Honeycomb’ lidar sensors to other companies
Waymo is getting out of the lidar selling business. The Alphabet-owned company said it would no longer sell its laser sensors to other companies, ending a nearly three-year-old revenue stream for the self-driving leader. The news was first reported by The Information. Lid...continued
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Adelia upvoted the following post 3 months ago:
F8901f0cff3b25b34627127dbc99fb89 Allene @Allene - 3 months ago
Romanian marketing expert Robert Katai explains how to get the most out of your content
There’s a lot of advice out there on how to grab people’s attention, but there’s one aspect of marketing that Robert Katai thinks isn’t talked about as often: maintaining their attention. The solution, he says, is a combination of content strategy and positioning.Based in...continued
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Adelia upvoted the following post 3 months ago:
61d3ff630fa6a556085f59f9ba20938e Assunta @Assunta - 3 months ago
Using AI to reboot brand-client relationships
Using AI to reboot brand-client Gorman is SVP of Product, Business Development and Marketing at ShareThis, a data company focused on mapping comprehensive global consumer interest insights. Marketing automation has usually focused on driving sales, mainly using past p...continued
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Adelia upvoted the following post 3 months ago:
394b4c0c4dd468b433ba43c77bdbb708 Bart @Bart - 3 months ago
Atheneum nabs $150M to build out its “research as a service” platform for virtual surveys and int...
Data is the new oil, as the saying goes, and today a startup that is helping companies mine for it is announcing a major funding round to expand its business on the back of strong growth.Atheneum, which provides a platform for companies to conduct and analyze research sou...continued
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Adelia upvoted the following post 3 months ago:
40e54b9707df84c11f580308a13132cb Hulda @Hulda - 3 months ago
Europe’s quick-commerce startups are overhyped: Lessons from China
Alexander than 10 companies currently compete across Europe with an instant grocery delivery business model. Half of them were established in 2020, the year of the pandemic. These companies have raised more than $2 billion to date.Existing and well-funded online food-del...continued
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0a3d7829480267a63997ae3c91bb2ebe Adelia @Adelia - 3 months ago
An M.L.S.-Liga MX Alliance: What's the End Game?
Wednesday’s M.L.S. All-Star Game is the latest collaboration between the top leagues in the U.S. and Mexico. Owners and executives see profit in their partnership.
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Adelia upvoted the following post 3 months ago:
C0c3cfe5664cc7e6deb04e9e150ccd98 Devin @Devin - 3 months ago
Fika Ventures nearly triples its assets under management: “It’s definitely a crazy time”
Fika Ventures is a five-year-old, LA-based seed-stage fund that has been funding mostly business-to-business startups, as well as fintech companies and a sprinkling of healthcare IT startups — as long as they don’t involve hardware or FDA approval.The firm’s investors app...continued
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Adelia upvoted the following post 3 months ago:
1a4d3a462311ba36d913731c2e16402c Pablo @Pablo - 3 months ago
ForgeRock files for IPO as identity and access management business grows
ForgeRock filed its form S-1 with the Securities and Exchange Commission (SEC) this morning as the identity management provider takes the next step toward its IPO.The company did not provide initial pricing for its shares, which will trade on the New York Stock Exchange u...continued
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Adelia upvoted the following post 3 months ago:
8bc9d6e15b3458e41c925e171d8de6d8 Jany @Jany - 3 months ago
Why OnlyFans Creators Will Not Be Deterred
It is hard to overstate the degree to which OnlyFans reversed the general downward trajectory of being an adult entertainment performer.Before the subscription service arrived in 2016, so-called tube sites — video platforms that aggregated stolen pornographic content, dis...continued
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0a3d7829480267a63997ae3c91bb2ebe Adelia @Adelia - 3 months ago
Pakistan’s B2B marketplace and digital ledger platform Bazaar raises $30 million
A one-year-old startup that is building a business-to-business marketplace for merchants in Pakistan and also helping them digitize their bookkeeping is the latest to secure a mega round in the South Asian market. Bazaar said on Tuesday it has raised $30 mill…
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Adelia upvoted the following post 3 months ago:
62b830bbc5092803336a4f6bb9370281 Manley @Manley - 3 months ago
Discover the Digital Marketing Strategies to Make Your Brand Stand Out
Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.During the Covid-19 pandemic, e-commerce experienced...continued
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Adelia upvoted the following post 3 months ago:
24f317f89bef5f8cefa430eec1cd2f6d Nestor @Nestor - 3 months ago
A 5-Step Business Approach to Dating
Opinions expressed by Entrepreneur contributors are their own.In business, we typically create an ideal client avatar as part of our company’s marketing strategy. The avatar helps everyone in the company know the types of people ideally suited to the company’s products or...continued
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Adelia upvoted the following post 3 months ago:
E5a600388a4be6ed5b515081737d8445 Angus @Angus - 3 months ago
Givz raises $3M in seed funding to make donations a marketing tool for businesses
Givz, which has developed an API-powered platform that gives brands a way to convert discounts into donations, has raised $3 million in seed funding.Eniac and Accomplice co-led the financing for the New York-based startup. Additional investors include Supernode Ventures, ...continued
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Adelia upvoted the following post 3 months ago:
A83b4d2292ad0135445fc0a7644d14c3 Joe @Joe - 3 months ago
Musk's 'AI Day' confronts tough questions about Tesla's technology - Reuters
The TESLA logo is seen outside a dealership in the Brooklyn borough of New York City, U.S., April 26, 2021. REUTERS/Shannon Stapleton/File PhotoSAN FRANCISCO, Aug 18 (Reuters) - At Tesla's "Autonomy Day" event in April 2019, Chief Executive Elon Musk said that by mid-2020...continued
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Adelia upvoted the following post 3 months ago:
0dc07c0d4e39afa6eb19dda76eb11879 Kristina @Kristina - 3 months ago
As its startup market accelerates, Brazil could be in for an IPO bonanza
As its startup market accelerates, Brazil could be in for an IPO bonanza Domestic flotations could also boost a maturing technology market in the startup market is reaching new heights, and its domestic stock market could benefit from the boom.According to data from KP...continued
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Adelia upvoted the following post 4 months ago:
C0c3cfe5664cc7e6deb04e9e150ccd98 Devin @Devin - 4 months ago
Warholm warns shoe technology could hurt credibility - Reuters
Tokyo 2020 Olympics - Athletics - Men's 400m Hurdles - Final - Olympic Stadium, Tokyo, Japan - August 3, 2021. Karsten Warholm of Norway reacts after winning gold and setting a new world record REUTERS/Andrew BoyersOSLO, Aug 18 (Reuters) - Norwegian hurdler Karsten Warhol...continued
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Adelia upvoted the following post 4 months ago:
96d2c0ccb7cce03f75db3297b9a8af04 Iva @Iva - 4 months ago
For British agency Ascendant, growth marketing is much more than a set of tactics
Growth marketing is often misconceived as a set of tactics when it’s much more: It is a process that startups need to put in place in their early days that will scale as their customer base and internal teams grow.This is where British growth agency Ascendant shines, Roby...continued
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Adelia upvoted the following post 4 months ago:
367ec04c80b95de4cfdf036599b35350 Garnet @Garnet - 4 months ago
New EU marketing rules — implications for fund managers - Reuters
File photo: European Union flags flutter outside the EU Commission headquarters in Brussels, Belgium May 5, 2021. REUTERS/Yves HermanAugust 11, 2021 - On 2 August 2021, the EU's cross-border distribution of funds rules (Directive (EU) 2019/1160) amending the EU's Alternat...continued
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