Marketing

Anything to do with Marketing

Alexie @Alexie - 18 days ago

Billboards, Mailers and Guerilla Tactics: How Old-School Marketing Is Making a Comeback

A return to traditional marketing methods is proving popular in a number of industries.

6 minutes read

Webster @Webster - 19 days ago

How to Stop Consumers From Hitting 'Unsubscribe'

The "spray and pray" approach to marketing is dead. So before you hit "send" on consumer communications, first ask what they really want.

5 minutes read

Raoul @Raoul - 22 days ago

Marketing and Advertising Agency Growth Strategies

In “Marketing and Advertising Agency Growth Strategies,” a selected chapter from our full "Marketing and Advertising Agency Report 2021,” we detail three opportunities for future revenue growth agencies should prioritize.

1 minute read

Colin @Colin - 27 days ago

Analyzing Customer Behavior Can Shape Your Future Marketing Campaigns

Seven steps to understanding your customers' needs, wants, and motivations.

5 minutes read

Kraig @Kraig - about 2 months ago

Blind date: ‘She quickly asked me to stop talking about Star Trek’

Yev, 32, marketing manager, meets Ellis, 32, software developerYev on EllisWhat were you hoping for?A fun evening, a nice dinner and a good story to have in the end. Continue reading...

2 minutes read

Jaydon @Jaydon - 25 days ago

Uvalde special ed staffer seeks to depose gunmaker for a possible lawsuit

Amy Marin was in Robb Elementary during the shooting. Now she seeks to find out if the gunmaker can be sued for marketing to minors.

5 minutes read

Arvid @Arvid - 25 days ago

Devolver Digital Marketing Countdown to Marketing - Official Announcement Trailer - IGN

Devolver Digital Marketing Countdown to Marketing - Official Announcement Trailer IGN Devolver Digital Teases Its Upcoming Game Showcase, Featuring Suda51 Nintendo Life Devolver Direct 2022 Teaser | Watch June 9 @ 3PM Pacific De…

1 minute read

Garnet @Garnet - 27 days ago

Most Frequently Asked Questions About Affiliate Marketing

There are lots of questions floating around about how affiliate marketing works, what to do and what not to do when it comes to setting up a business. With so much uncertainty surrounding both personal and business aspects of affiliate marketing. In this post…

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6 minutes read

Maida @Maida - 27 days ago

The iPhone 14 Might Only Bring 'Limited' Performance Upgrades Over the iPhone 13

When revealing a new product, Apple often spends time talking about how much faster it is than the previous model and how favorably it stacks up against the competition. Claims like “the Macbook Air is faster than 98% of PC laptops,” make headlines, whether t…

3 minutes read

Jeffrey @Jeffrey - 28 days ago

Video Marketing Statistics: Top Trends for 2022 and Beyond

Here we look at how marketers used video to power up their marketing strategy and analyze emerging trends based on reputable statistics, so business can upgrade their approach to video content for 2022 and beyond.

5 minutes read

Jarod @Jarod - about 1 month ago

Big brands fret over China as middle-class spurns luxury - Reuters.com

Chloe Kou, a 28-year old beauty brand marketing manager from Shanghai, won't be buying her usual "one or two" high-end handbags this year. Instead, she plans to save not spend, and that is a problem for luxury brands.

4 minutes read

Nelson @Nelson - 27 days ago

How do companies use your location data?

Location data in marketing is well beyond a $10 billion global industry. Here's how companies leverage audience insights for geotargeted applications.

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1 minute read

Ryleigh @Ryleigh - about 1 month ago

U.S. House panel seeks details from five gunmakers after shootings - Reuters

The U.S. House Oversight panel has called on five gunmakers to hand over details on the manufacturing, marketing and sales of firearms used in mass shootings, the head of the committee said on Friday following recent attacks.

2 minutes read

Torey @Torey - 28 days ago

Want Bigger Marketing Results? Aim Smaller

As business owners and marketers, we often fall for the idea that bigger is better. We think, “If we just did more, bought more, or expanded our budget more, we would get better results.” But what if that’s not true? What if the exact opposite were true? It’s…

5 minutes read

Marlon @Marlon - about 1 month ago

How Brands Are Capitalizing TikTok to Win New Audiences

Want to learn how to use TikTok for marketing? There are tons of brands that already use TikTok to grow their audience. Learn more in this post.

6 minutes read

Elliott @Elliott - about 1 month ago

TikTok Nuns Are Posting About Convent Life

Sisters are joining TikTok to offer a window into their cloistered experiences. “We’re not all grim old ladies reading the Bible,” one nun said.

6 minutes read

Priscilla @Priscilla - about 1 month ago

How AI Ads Are Disrupting Marketing

AI marketing is a new way to reach customers that is much more personalized, targeted and engaging than traditional methods.

4 minutes read

Kari @Kari - about 1 month ago

Amazon's latest stunt is beaming a new Prime Video sci-fi show into outer space

Amazon tried a novel marketing strategy to get more eyeballs (or eyestalks) on a new Prime Video show: it beamed the first episode of sci-fi series Night Sky out of Earth's atmosphere. The company pulled off the stunt earlier today for what it's calling "th…

2 minutes read

Sandrine @Sandrine - about 2 months ago

U.S. travel firms flex marketing muscle to lure travelers seeking sun and sand - Reuters

U.S. travel booking firms are spending heavily on marketing to get more people to book flights and accommodation on their apps and websites as they look to make the most of a post-pandemic boom in tourism during the upcoming summer season.

3 minutes read

Marie @Marie - about 1 month ago

Fake Accounts and Bots: Is Marketing on Twitter Worth It?

With a user base comprised by seemingly endless fake accounts, should businesses still pursue this platform?

6 minutes read

Emmie @Emmie - about 1 month ago

EU's drug regulator accepts Valneva's COVID-19 vaccine marketing authorization filing - Reuters

The European Union's medicine regulator accepted Valneva's (VLS.PA) filing of marketing authorization application for its inactivated COVID-19 vaccine candidate, the French company said on…

1 minute read

Assunta @Assunta - about 1 month ago

How to Quickly & Efficiently Scale Your Marketing Agency

When it comes to agencies, growth is the name of the game. You either grow or you die trying. And, unfortunately, it seems like a large chunk of digital marketing and creative agencies have done the latter over the past 24 months. The reason most marketing a…

7 minutes read

Marlon @Marlon - about 1 month ago

Growth Marketing and the Best Tactics to Generate Leads

Generating customer leads is often a top priority for business owners. However, many find it challenging to adopt the right strategy to generate those leads — especially quality ones. So what happens? Sales blame marketing for insufficient or unqualified lead…

8 minutes read

Wilmer @Wilmer - about 1 month ago

3 healthy marketing habits that drive digital transformation

The pace of change is only increasing, and clients need the support and expertise of their agencies more than ever.

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1 minute read

Giles @Giles - about 1 month ago

Website Builder Features That Will Boost Your Agency's Bottom Line

Using a website builder can be a game-changing revenue driver for marketing and creative agencies that spend time and resources on churning out multiple websites a month.

5 minutes read

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