Marketing
Anything to do with Marketing
Ariel @Ariel - almost 5 years ago
AI-generated fake content could unleash a virtual arms race
AI-generated fake content could unleash a virtual arms raceWhen it comes to AI’s role in making online content, Kristin Tynski, VP of digital marketing firm Fractl, sees an opportunity to boost creativity. But a recent experiment in AI-generated content left her a bit sha...continued
8 minutes read
Jany @Jany - over 3 years ago
Data was the new oil, until the oil caught fire
We’ve been hearing how “data is the new oil” for more than a decade now, and in certain sectors, it’s a maxim that has more than panned out. From marketing and logistics to finance and product, decision-making is now dominated by data at all levels of most bi…
16 minutes read
Hulda @Hulda - over 5 years ago
Leveraging Email in Your Mobile App
Leveraging Email in Your Mobile AppHave you ever looked at all the apps on your phone and wondered what went into making them? Maybe you’re on track to start building your own. But, whether you’re building an app to support a larger project, or building the next big thing...continued
10 minutes read
Kristina @Kristina - over 5 years ago
What it takes to stage a $14 million NYC apartment
Luxury apartment staging 101 with NYC's Interior Marketing GroupFollowing is a transcript of the video.Narrator: When you're trying to sell a place, you want to make potential buyers feel at home. But when you're selling an apartment that's, say, $14 million, that's a 7,2...continued
12 minutes read
Mariano @Mariano - over 5 years ago
FASTSIGNS® Recruiting Franchise Candidates At National Business Media Show In New Jersey July 25-26
FASTSIGNS® Recruiting Franchise Candidates At National Business Media Show In New Jersey July 25-26CARROLLTON, Texas, July 18, 2019 /PRNewswire/ -- , franchisor of FASTSIGNS, the leading sign, graphics and visual communications franchise, announced today that it will be a...continued
7 minutes read
Rex @Rex - over 5 years ago
Governor Makinde: The limits of populism
Governor Makinde: The limits of populismAfter about one month and two weeks of his inauguration, Governor Seyi Makinde of Oyo State is in the news again in a very dramatic way. His recent public declaration of assets valued at about N48.1 billion got many people talking.M...continued
10 minutes read
Ariel @Ariel - over 5 years ago
This health investor shadowed Jeff Bezos and worked for Bill Gates — here's what he learned
Investor Peter Neupert shadowed Jeff Bezos and worked for Bill GatesJeff Bezos's ambitions in health care are no longer a secret. Between the Haven partnership with J.P. Morgan Chase and Berkshire Hathaway, his company's stealthy work in cancer research, investments in he...continued
9 minutes read
Teagan @Teagan - 4 months ago
Volkswagen is using AI to speed up and scale marketing, while also integrating ChatGPT into its v...
Volkswagen CMO Susanne Franz says AI is being used to scale and speed up marketing, while Chat GPT is also being integrated into the company's vehicles. Franz was interviewed by Business Insider at the Cannes Lions International Festival of Creativity 2024.
2 minutes read
Nestor @Nestor - almost 5 years ago
Digital Marketing Jobs in the Government Sector
Digital Marketing Job in (India) Government SectorA government job is a dream come true for the average working-class people in India. Digital marketing moves ahead because all the sectors depend on it. Digital marketing can extend beyond internet marketing, which uses in...continued
6 minutes read
Maida @Maida - almost 3 years ago
11 vital marketing objectives and how to deliver on them
Marketing is often at the forefront of the success and advancement of any business. In fact, it would be correct to say that marketing is one of the dimensions of the competitive advantage businesses look to gain over their competitors. The best part about ma…
15 minutes read
Elvie @Elvie - over 4 years ago
In Future AR Tech, Expect More Blasts from the Past
In Future AR Tech, Expect More Blasts from the PastWhen it comes time to rehash the most memorable Super Bowl ads, you can count on a tearjerker to take the cake. Last Sunday, Google pulled the requisite heartstrings with a spare, no-frills spot. It featured an elderly ma...continued
8 minutes read
Priscilla @Priscilla - almost 5 years ago
Two Brands Are Better Than One: How To Collaboratively Grow Your Cannabis Business In Just 7 Steps
How To Collaboratively Grow Your Cannabis Business In Just 7 StepsAs an entrepreneur in the cannabis space, there are numerous approaches you can try to build awareness of your brand. However, few tactics make as big of a splash -- for as low of a cost -- as piggyback mar...continued
8 minutes read
Hannah @Hannah - 4 months ago
Why "Jake from State Farm" became such a cultural icon, according to Kristyn Cook, the company's ...
State Farm's Kristyn Cook, who is the company's chief agency, sales, and marketing officer, explains how "Jake from State Farm" embodies the company's mission at the Cannes Lions 2024 International Festival of Creativity.
2 minutes read
Clarissa @Clarissa - 4 months ago
CMOs need to avoid an echo chamber to stay relevant says The Female Quotient's Shelley Zalis
The Female Quotient founder and CEO Shelley Zalis talks about the importance of language and collective voice in marketing. Zalis was interviewed at the Cannes Lions 2024 International Festival of Creativity.
2 minutes read
Rowan @Rowan - 10 months ago
Mike Katz, T-Mobile's lead marketer, has spent his entire career preparing for this role
T-Mobile marketing chief Mike Katz's job is to create moments that get people talking — and bring the customers. It's working.
14 minutes read
Elliott @Elliott - 10 months ago
I Took a Deep Dive Into ASO Marketing. Here’s What I Learned.
Confession — I have a long history of skin allergies. Recently, I've been searching for an app that would let me track all the cosmetics that I use (or plan to) to spot ingredients that could potentially cause skin irritation.
15 minutes read
Erik @Erik - over 5 years ago
3 Ways Artificial Intelligence Has Sparked Marketing and Sales Transformation
3 Ways Artificial Intelligence Has Sparked Marketing and Sales TransformationArtificial intelligence, or AI as it's called, has been a buzzword for nearly a decade already, yet sometimes it still feels as though we’re just in the early stages of discovering what predictiv...continued
8 minutes read
Kristina @Kristina - over 5 years ago
Evolution of CDPs: Where They Came From, What They Are and Where They Are Headed
Where They Came From, What They Are and Where They Are HeadedCustomer data platforms (CDPs) have been around for quite some time, but it is only in the past few years that they have garnered a lot of attention from marketing industry professionals. There is a lot of hype ...continued
7 minutes read
Grayce @Grayce - about 5 years ago
Mitch McConnell Urges FDA To Ease CBD Regulations 'Within 120 Days'
Mitch McConnell Urges FDA To Ease CBD Regulations 'Within 120 Days'Kentucky Senator Mitch McConnell (R), a chief proponent of a hemp legalization provision in the 2018 Farm Bill, has put the pressure on the Food and Drug Administration (FDA) to expedite the path for lawfu...continued
7 minutes read
Emmie @Emmie - over 5 years ago
Take a Proactive Approach to the Darknet Threat
Take a Proactive Approach to the Darknet ThreatImagine this scenario: Everyone in your accounts payable department receives an invoice for a service your organization uses frequently. The invoice appears legitimate and doesn’t set off any alarm bells, but is in fact loade...continued
7 minutes read
Manley @Manley - over 5 years ago
AI and the Future of Marketing - Towards AI - Medium
AI and the Future of MarketingAI and machine learning could help to shape the future ofP.R. research and marketing influence.We live in a world in which AI is improving our ability to research products, make buying decisions, and influence one another.· Pure AI: Where mac...continued
6 minutes read
Alexandro @Alexandro - over 5 years ago
STUDY: Fluffy Toilet Paper Killing Ancient Forest...
The fluffy toilet paper you are buying is helping kill Canada's ancient forest, study saysFew places in the country are more conscientious about sustainability and protecting the environment than the Bay Area.We recycle plastics, glass, paper and cans religiously. Bring t...continued
7 minutes read
Roger @Roger - over 5 years ago
Who’s poised to win the brewing v-commerce wars?
Who’s poised to win the brewing v-commerce wars?While Google is an obvious “horse to bet on,” ubiquity, UX and utility will dominate the voice-search innovation race in 2020 and beyond.An old prediction that half of all internet searches will be carried out via voice by 2...continued
8 minutes read
Emmie @Emmie - almost 5 years ago
China Roundup: GitHub’s China ambitions and WeWork rival’s big hopes
GitHub’s China ambitions and WeWork rival’s big hopes – TechCrunchHello and welcome back to TechCrunch’s China Roundup, a digest of recent events shaping the Chinese tech landscape and what they mean to people in the rest of the world. This week, we are looking at how WeW...continued
7 minutes read
Alexie @Alexie - about 5 years ago
Marketing Targets Achieved with the Help of Artificial Intelligence
Marketing Targets Achieved with the Help of Artificial IntelligenceArtificial intelligence (AI) has become an integral part of many industries, including marketing. In numerous conducts, AI is already swaying the digital marketing industry, and content marketing is no exc...continued
7 minutes read