Marketing
Anything to do with Marketing
Madalyn
@Madalyn -
23 days ago
Best Practices for Marketing During and After COVID-19
May 10, 2020 6 min readOpinions expressed by Entrepreneur contributors are their own.A global crisis can either paralyze a marketing team or galvanize it to thrive. In the wake of the COVID-19 pandemic, that’s exactly what we’re seeing: some companies are cutting back on ...continued
6 minutes read
Myles
@Myles -
about 20 hours ago
Former Pollen employees were asked to sign an ‘NDA masked as a severance agreement’
Pollen, the U.K.-headquartered travel and events marketplace, describes its company culture as built on principles of “freedom” and openness, including a well-publicised pay transparency policy. However, that doesn’t appear to always be the case with regards to the treatm...continued
5 minutes read
Rowan
@Rowan -
6 days ago
Is Your Marketing Failing the "Trudge to the Bathroom" Test?
May 28, 2020 5 min readOpinions expressed by Entrepreneur contributors are their own.Since the outbreak began, it can seem like it’s harder than ever to stand out amidst all the noise. We’re writing posts that people don’t read, hosting live streams people don’t attend, a...continued
5 minutes read
Kristina
@Kristina -
about 20 hours ago
What is Blackout Tuesday and how can you participate in a helpful way?
If you’ve noticed your Instagram feed full of black squares, there’s a reason behind it.It might seem like a straightforward moment of solidarity, but it gets a little bit complicated when you consider the whole picture. In a nutshell: It's a music industry initiative tha...continued
7 minutes read
Ismael
@Ismael -
6 days ago
3 Marketing and Customer Experience Trends That Are Transforming Manufacturing
May 28, 2020 6 min readOpinions expressed by Entrepreneur contributors are their own.Most financial advisors would agree that any return that beats the market (which has seen an average annual return of 10.7% since 1871) is pretty darn good. From 1965–2017, Warren Buffett...continued
6 minutes read
Hank
@Hank -
about 20 hours ago
How to Use Direct Sales to Re-Imagine Your Customer Acquisition Strategy
June 1, 2020 6 min readOpinions expressed by Entrepreneur contributors are their own.So you’re an entrepreneur whose dream business was finally taking off, and then an economic shockwave hit. Like the rest of the world, you’re trying to not only survive yourself, but also...continued
5 minutes read
Oren
@Oren -
13 days ago
Navigating the road ahead: The benefits of real-time marketing
Reach new and existing customersFrom flour to at-home workouts to studying at home, the things people are searching for and how they’re searching for them is evolving. It can be difficult to identify where consumers’ attention and demand is shifting while ensuring you hav...continued
2 minutes read
Patrick
@Patrick -
8 days ago
Uber cuts 600 jobs in India
Uber is cutting 600 jobs in India, or 25% of its workforce in the country, it said on Tuesday as it looks to cut costs to steer through the coronavirus pandemic.The job cuts, which affect teams across customer and driver support, business development, legal, policy, marke...continued
3 minutes read
Garnet
@Garnet -
6 days ago
The What, Why and How of Programmatic Advertising (and 5 Tips on Using It)
May 28, 2020 7 min readOpinions expressed by Entrepreneur contributors are their own.As any digital marketing pro can tell you, is one of the most critical — and least understood — concepts in the industry today. It's a strategy made more difficult by the fact that indivi...continued
7 minutes read
Jeffrey
@Jeffrey -
9 days ago
Is Your Content Marketing Strategy Falling Short? This $35 Bundle Can Help.
May 24, 2020 2 min readDisclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.For entrepreneurs, the only w...continued
2 minutes read
Juliet
@Juliet -
8 days ago
Daily Crunch: SpaceX’s first astronaut launch is a ‘go’
SpaceX is giving astronauts a lift to the International Space Station, a new jailbreak can unlock any iPhone and a startup raises $250 million to reduce food waste.Here’s your Daily Crunch for May 26, 2020.1. NASA and SpaceX confirm SpaceX’s first ever astronaut launch is...continued
3 minutes read
Nestor
@Nestor -
about 1 month ago
Make Your Branding and Marketing Content Pop with This Easy-to-Use $30 Digital Illustrator
May 1, 2020 2 min readDisclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.If only given 15 minutes to co...continued
2 minutes read
Jessika
@Jessika -
12 days ago
3 ways to incentivize free marketing for your SaaS product
Did you know we have an online conference about digital marketing coming up? Re:Brand will share strategies on how brands can still succeed in these unprecedented times.Capiche is a secret society for SaaS power users, building a new community of people who care about sof...continued
12 minutes read
Juliet
@Juliet -
6 days ago
Truthset raises $4.75M to help marketers score their data
Data, the cliche goes, is the new oil of the digital economy. But Truth{set} co-founder and CEO Scott McKinley wants to know: “Why does no one care about the quality of that fuel?”That’s an issue McKinley saw in his seven years as an executive at Nielsen, where he said he...continued
2 minutes read
Priscilla
@Priscilla -
8 days ago
Learn 2020's Most Important Digital Marketing Skills in This $35 Course
May 26, 2020 2 min readDisclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.is constantly evolving. The s...continued
2 minutes read
Cameron
@Cameron -
8 days ago
How to Make Instagram Your Not-So-Secret Sales Weapon
May 26, 2020 5 min readOpinions expressed by Entrepreneur contributors are their own.We’ve all heard it before: Social media is important for sales. But specifically, Instagram — with its focus on high-quality images and the aesthetic side of marketing — can take your pro...continued
5 minutes read
Clarissa
@Clarissa -
6 days ago
A 12 year journey ends as Skimlinks is acquired by retail marketing platform Connexity
Connexity, a lead-gen platform for online retailers, has acquired Skimlinks, a UK platform for publishers to make money through affiliate links. Terms of the deal were undisclosed. According to Crunchbase, Skimlinks had raised a total of $25.5M and reached a late a Series...continued
3 minutes read
Alexander
@Alexander -
13 days ago
How to get free (and real) Instagram followers in 2020
Presented by TechEye MediaSince Instagram initially launched, it has gone through many changes. As with any social media giant, as time went on, Instagram morphed into an amazing opportunity for brands, businesses, and individual users alike to market themselves. It may h...continued
7 minutes read
Marjory
@Marjory -
8 days ago
Spectrm raises $3M Series A from Runa Capital for its conversational marketing platform
In the “Age of Corona” — as some like to call it, the roboticization of industry and business has been super-charged by the pandemic. So while companies using messaging platforms to drive customers toward purchases was always on a long-term trend, the sheer volume of peop...continued
2 minutes read
Wilmer
@Wilmer -
7 days ago
This online training reveals the secrets to succeeding at social media
Products featured here are selected by our partners at StackCommerce.If you buy something through links on our site, Mashable may earn an affiliate commission.TL;DR: Turn your social media skills into a career with the 2020 Social Media Marketing Bootcamp Certification Bu...continued
3 minutes read
Zetta
@Zetta -
7 days ago
Learn Today's Best Social Media Practices with This $30 Bundle
May 27, 2020 2 min readDisclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.Roughly 45 percent of the glo...continued
2 minutes read
Adelia
@Adelia -
7 days ago
Angling to be eyewear’s next big thing, FutureMood launches with mood-altering sunglasses
Austin Soldner and Michael Schaecher, the co-founders of the new sunglasses brand Futuremood, met at the newly formed San Francisco research and development lab created by the high-end audio tech developer Bose.The two were tasked with working on Bose’s sunglasses wearabl...continued
5 minutes read
Grayce
@Grayce -
20 days ago
How to Automate Your Account-Based Marketing Strategy
In today's day and age, marketing is all about personalization.It's about reaching the right people in the right place at the right time. Account-based marketing (ABM) is no different and has been growing in popularity in recent years.In fact, 87% of account-based markete...continued
5 minutes read
Priscilla
@Priscilla -
9 days ago
Learn to create social media content for your brand with this $35 training
All products featured here are independently selected by our editors and writers.If you buy something through links on our site, Mashable may earn an affiliate commission.TL;DR: Learn how to build your brand with The Complete Digital Content Marketing Mastery Bundle for $...continued
4 minutes read
Priscilla
@Priscilla -
7 days ago
We might have just gotten a hint about GTA VI's release date - CNET
Enlarge Image RockstarTake-Two Interactive, the parent company of Grand Theft Auto developer Rockstar, usually spends around $10million to $40 million a year on marketing. Between April 1, 2023 and March 31, 2024, it'll drop a huge $89 million, according to a recent SEC f...continued
2 minutes read