Marketing

Anything to do with Marketing

Dd00644dc8212e2e9fd2e6ce7a756bbf Jerrold @Jerrold - about 1 month ago
How to Better Strategize Your Marketing
Tips on creating an effective roadmap for this pivotal task, and how to save time in the bargain.
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5 minutes read
725ac8c62bcc32f06195cf20b372a31a Muriel @Muriel - 21 days ago
Sellers of stilettos, lipstick and clothing see a holiday with scarce inventory and spiking costs...
Retailers are launching holiday marketing campaigns to lure in-store shoppers as supply chain issues boost costs for consumers.
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3 minutes read
7caeec7c88c24f5d4f9a4c169eb9f70c Maureen @Maureen - 3 days ago
That ‘Team Beto’ Fund-Raising Email? It Might Not Be From Beto.
Mimicking official correspondence is an age-old marketing trick. But look-alike emails suggesting links to Beto O’Rourke’s campaign for governor show the tactic has accelerated in the digital era.
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2 minutes read
70753e5e348bf454161ee0bcc63fed8d Juliet @Juliet - 3 days ago
Pembina (PBA) Stock Shows Slight Shift Despite Q3 Earnings Beat
Pembina Pipeline's (PBA) Marketing & New Ventures segment's volumes of 177 mboe/d in Q3 exceed the year-ago quarter's actuals.
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6 minutes read
517b70d8d6fde87cc5b8e754959e4212 Ezequiel @Ezequiel - 8 days ago
UPDATE 1-Nestle aims to nearly double sales via e-commerce by 2025 - Reuters
Nescafe maker Nestle on Wednesday said it expects to nearly double its e-commerce sales to 25% of its group total by 2025 by stepping up marketing and technological investments.
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2 minutes read
422f200971248def7ffc1673a54fa3cb Grayce @Grayce - 3 days ago
Owlet stops selling infant monitoring sock after FDA order
Following a warning letter from the Food and Drug Administration (FDA), Owlet has stopped selling its popular Smart Sock family in the US. On October 5th, the agency contacted Owlet to tell the company it was selling the wearables “without marketing approva…
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1 minute read
37ec91099450fc2fc637c77e78953759 Anderson @Anderson - 4 days ago
Investors suing the Trump family have been allowed to view unreleased 'Celebrity Apprentice' foot...
Four investors accused members of the Trump family of promoting a multi-level marketing company to them, which cost them thousands of dollars.
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3 minutes read
Aafc872a384e36f0c748991d0e7580c6 Minnie @Minnie - 5 days ago
Juul to pay $14.5 mln to settle AZ lawsuit over youth marketing - Reuters
E-cigarette giant Juul Labs Inc has agreed to pay $14.5 million to settle a lawsuit by the state of Arizona accusing it of fueling a vaping epidemic by marketing its products to minors.
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3 minutes read
69ab36bf73ce82cc3579c8f2504f3bac Gregoria @Gregoria - 16 days ago
China calls on e-commerce sites to curb spam ahead of Singles' Day shopping fest - Reuters
China's Ministry of Industry and Information Technology (MIIT), a major industry regulator, has called on e-commerce sites to curb text-message marketing ahead of the country's annual Nov. 11 Singles' Day shopping festival.
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2 minutes read
B4a2c9b63fd68a080a47d2a35293e167 Webster @Webster - 10 days ago
Nestle aims to generate quarter of total sales from e-commerce by 2025 - Reuters
Nescafe coffee maker Nestle (NESN.S) on Wednesday said it expects to nearly double its e-commerce sales to 25% of its group total by 2025 by increasing marketing and technological investme…
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2 minutes read
69ab36bf73ce82cc3579c8f2504f3bac Gregoria @Gregoria - 5 days ago
Gilead (GILD) Gets EU Nod for Breast Cancer Drug, Trodelvy
The European Commission grants marketing authorization to Gilead's (GILD) Trodelvy as a monotherapy for the second-line treatment of adults with metastatic triple-negative breast cancer.
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3 minutes read
96d2c0ccb7cce03f75db3297b9a8af04 Iva @Iva - 5 days ago
Elizabeth Holmes Speaks for Herself
The infamous entrepreneur at the center of the Theranos case took the stand this week.
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4 minutes read
Bcc328421e41493288f095ab9a711673 Roger @Roger - 8 days ago
Biogen's Alzheimer's drug gets negative vote from EMA panel - Reuters
Biogen Inc (BIIB.O) said on Wednesday a European Medicines Agency panel has voted against the marketing application for its Alzheimer's disease drug, sending shares of the drugmaker down 3…
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2 minutes read
5f2a5d252075b249ec8e8890761ce609 Arvid @Arvid - 10 days ago
LA's iconic Staples Center will become the Crypto.com Arena
Cryptocurrency will soon be inescapable in Los Angeles, at least for a while. AEG has signed a 20-year rights agreement that will rename LA's Staples Center to the Crypto.com Arena. Yes, the Clippers, Lakers, Kings and Sparks will all play in a building named…
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2 minutes read
76cef6f73945104b91bf5d96ec4a3ce2 Rowan @Rowan - 7 days ago
How to Use Affiliate Marketing to Level Up Your Ecommerce Strategy
Leverage affiliate marketing as an ecommerce merchant, vendor or advertiser looking to increase your conversions and sales.
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5 minutes read
9c02f74a2060b9a7d8d9cd41fd6c26ed Clarissa @Clarissa - 10 days ago
Legal tech gets its day on 'Shark Tank' with prenup platform - Reuters
The legal technology sector has made an appearance on primetime television, with ABC's "Shark Tank" hosting the founders of a company marketing prenuptial agreements that don't require the advice of a lawyer.
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2 minutes read
4a267f11de75663a48a0fdf6365ffa8c Elvie @Elvie - 14 days ago
Coca-Cola company names WPP as global marketing network partner - Reuters
WPP (WPP.L), the world's biggest advertising company, said on Monday it had become global marketing network partner for the Coca-Cola Company
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2 minutes read
E5a600388a4be6ed5b515081737d8445 Angus @Angus - 14 days ago
Can't Rush a Good Thing: Effective Franchise Digital Marketing Takes Time
There are real advantages to giving your marketing the time it truly takes to provide a strong ROI.
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5 minutes read
C0c3cfe5664cc7e6deb04e9e150ccd98 Devin @Devin - 10 days ago
Get Lifetime Access to Two Top Online Learning Resources
Get more than 1,500 courses on IT, coding, marketing, and much more.
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2 minutes read
25dc49998970e9ad413d98493dfe5d6c Teagan @Teagan - 14 days ago
India's Nykaa falls 7% after September-quarter profit slumps - Reuters India
Shares of Indian cosmetics-to-fashion platform Nykaa fell as much as 7.4% on Monday after it reported a 96% slump in quarterly net profit, hurt by higher marketing and advertisement expenses.
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2 minutes read
1f7b605070774dac8bb3c859143de9d2 Jeffrey @Jeffrey - 21 days ago
Facebook goes down, what about influencer marketing?
This drop not only affected millions of users around the world but also content creators who live or supplement their income with their publications and collaborations on social networks.
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4 minutes read
Cc9f6ece4882994c85a7dc0305a4b841 Marjory @Marjory - 16 days ago
Making the Business Case for Your Marketing Budget
How CMOs can move beyond short-term metrics and convince their colleagues that long-term growth requires patience.
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9 minutes read
222d8c41bd81f4a6d7b47e2341f0ffca Jarod @Jarod - 15 days ago
How Smart Marketing Can Drive 2,000% Growth, According to Athena Club's Co-Founders
Athena Club's diversified marketing helped it grow. Its cofounders explain how they did it, and why now was the right time to launch their big national campaign.
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11 minutes read
6232f8a636fcadbbec0b89d4f6ded6e2 Ericka @Ericka - 15 days ago
5 Steps for Creating a Lean, Mean Growth Machine
Implementing this streamlined marketing and branding model will help you generate profitable growth for your company or organization much faster, with less effort, and at a lower cost.
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6 minutes read
292890d964de1c8eba1a56fae0ed91c0 Alexzander @Alexzander - 10 days ago
This Digital Campaign Celebrates the Fast-Growing Workforce of Web Creators
Elementor's VP of Marketing discusses the company's digital campaign and how web creators fit into the larger creator economy.
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1 minute read